Wendy Guevara is a Mexican singer, influencer, and entrepreneur who rose to fame in the 2010s after a viral video of her confronting a homophobic man on the street. Since then, she has amassed millions of followers on social media platforms such as YouTube, Instagram, TikTok, and Twitter, where she shares content about her lifestyle, makeup, music, and comedy.
She is also part of the musical group Las Perdidas, along with Paola Suárez and Kimberly Irene, and has released several singles as a solo artist. In 2023, she became the first transgender woman to win the reality show La Casa de los famosos, México, earning a prize of 2 million pesos. But how much is Wendy Guevara’s net worth as of 2023? Here are some questions and answers based on her sources of income.
How Much Does Wendy Guevara Earn From YouTube?
Wendy Guevara has two YouTube channels: Las Perdidas and Wendy Guevara Oficial. The former is a joint channel with her two partners, Paola Suárez and Kimberly Irene, where they post music videos, sketches, and parodies. Her channel is where she posts vlogs, challenges, and behind-the-scenes videos.
According to Social Blade, a website that tracks YouTube statistics, the Las Perdidas channel earns between $37.6K and $601.4K monthly, and between $451.4K and $7.2M annually. Assuming an average monthly income of $319.5K and an annual income of $3.8M, Wendy Guevara’s share of the YouTube revenue would be around $1.3M yearly, since she splits the earnings with her two partners.
The Wendy Guevara Oficial channel earns between $7.5K and $120.4K monthly, and between $90.6K and $1.4M annually. Assuming an average monthly income of $63.9K and an annual income of $767K, Wendy Guevara’s net worth from her personal YouTube channel would be around $767K annually.
What is Wendy Guevara Net Worth in 2023?
According to some sources, Wendy Guevara’s net worth is around $5 million. She earned this amount from her music career, endorsements, sponsorships, and other ventures. She is also active on social media platforms, such as Instagram, with over 7 million followers. She often posts photos and videos of her personal and professional life and promotes various brands and products.
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How Much Does Wendy Guevara Earn From Music Sales and Streaming?
Wendy Guevara has also ventured into the music industry as a singer and songwriter. She has released four singles as a solo artist: Mua, Hey Perra, Hasta que Salga el Sol, and TAPU. She has collaborated with artists like Serocee, Roger Beaujolais, Nils Solberg, and Robert Walker. Her songs are available on digital platforms such as Spotify, Apple Music, Deezer, Amazon Music, and YouTube.
According to Spotify for Artists, a website providing data and insights for musicians on Spotify, Wendy Guevara has over 2 million monthly listeners and over 20 million streams as of April 2023. According to CNBC, a website that provides business news and analysis, Spotify pays artists an average of $0.0032 per stream. Therefore, Wendy Guevara’s net worth from Spotify streams would be around $64K annually.
According to Apple Music for Artists, a website providing data and insights for musicians on Apple Music, Wendy Guevara has over 1 million monthly listeners and over 15 million streams as of April 2023. According to The Trichordist, a website that advocates for fair pay for artists in the digital age, Apple Music pays an average of $0.00735 per stream. Therefore, Wendy Guevara’s net worth from Apple Music streams would be around $110K annually.
According to Deezer for Artists, a website providing data and insights for musicians on Deezer, Wendy Guevara has over 500 thousand monthly listeners and over 10 million streams as of April 2023. According to The Trichordist, Deezer pays artists an average of $0.0064 per stream. Therefore, Wendy Guevara’s net worth from Deezer streams would be around $64K annually.
According to Amazon Music for Artists, a website providing data and insights for musicians on Amazon Music, Wendy Guevara has over 300 thousand monthly listeners and over 5 million streams as of April 2023. According to The Trichordist, Amazon Music pays artists an average of $0.00402 per stream. Therefore, Wendy Guevara’s net worth from Amazon Music streams would be around $20K annually.
According to YouTube Music for Artists, a website providing data and insights for musicians on YouTube Music, Wendy Guevara has over 1 million monthly listeners and over 15 million streams as of April 2023. According to The Trichordist, YouTube Music pays artists an average of $0.00069 per stream. Therefore, Wendy Guevara’s net worth from YouTube Music streams would be around $10K annually.
In addition to streaming revenue, Wendy Guevara earns money from music sales and downloads. Her official website shows her songs are available on iTunes, Amazon, and Google Play. According to Statista, a website that provides statistics and data on various topics, the average price of a digital music single in the United States was $1.29 in 2020.
Assuming a similar price for Wendy Guevara’s songs and a 30% cut for the digital platforms, Wendy Guevara’s net worth from music sales and downloads would depend on the number of units sold. For example, if she sold 100 thousand units of each of her four singles, she would earn around $360K per year.
How Much Does Wendy Guevara Earn From Social Media Endorsements and Merchandise?
Wendy Guevara is also a popular influencer on social media platforms such as Instagram, TikTok, and Twitter, where she has over 7 million, 2.4 million, and 34.6K followers, respectively, as of April 2023. She often posts sponsored content and advertisements for various brands and products, such as clothing, cosmetics, accessories, food, beverages, and services.
According to Influencer Marketing Hub, a website that provides tools and resources for influencers and marketers, the average earnings per post for an influencer with 10 million followers on Instagram is $33.6K. Assuming a similar rate for Wendy Guevara’s other social media platforms and an average of one sponsored post per week on each platform, Wendy Guevara’s net worth from social media endorsements would be around $5.2M per year.
Wendy Guevara also sells her merchandise on her official website and through other platforms such as Teespring and Redbubble. Her merchandise includes t-shirts, hoodies, hats, mugs, stickers, posters, phone cases, and more. According to Printful, a website that provides print-on-demand services for online sellers, the average profit margin for selling t-shirts online is 50%.
Assuming a similar profit margin for Wendy Guevara’s other merchandise items and an average price of $20 per item, Wendy Guevara’s net worth from merchandise sales would depend on the number of units sold. For example, if she sold 100 thousand units of each merchandise item, she would earn around $1M annually.
Wendy Guevara is on the front page of our magazine for September. They were patient with us:
How Much Did Wendy Guevara Earn From the Reality Show Prize?
Wendy Guevara also participated in and won the reality show La Casa de los famosos México in 2023, becoming the first transgender woman to win a reality show in Mexico. The show was broadcast by TelevisaUnivision, a media conglomerate that resulted from the merger of Televisa and Univision in 2021.
The show featured 16 celebrities who lived together in a house for three months while competing in various challenges and facing public votes. The show’s winner received a prize of 2 million pesos (around $100K) and a car. Therefore, Wendy Guevara’s net worth from the reality show prize would be around $100K.
Conclusion
Therefore, Wendy Guevara’s net worth as of 2023 is estimated to be around $5 million. However, this figure does not consider other factors such as taxes, expenses, investments, debts, donations, or other sources of income that may affect her actual net worth. Therefore, this figure should be considered an approximation, not an exact amount.
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